TBJA 248 How To Get Your Business Unstuck, Barry Moltz

How To Get Your Business Unstuck, Barry Moltz, TBJApodcast 248
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How to get your business unstuck. Find out what to do when you think there’s nothing else you can do to get your business to thrive. Entrepreneur, Barry Moltz, shares his insights.

Barry Moltz has founded and run small businesses with a great deal of success and failure for more than 20 years. He now gets small businesses unstuck. He is the author of 5 best-selling small business books including his latest “How to Get Unstuck: 25 Ways to Get Your Business Growing Again”.

Barry is a nationally recognized expert on small business has given hundreds of presentations to audiences ranging from 20 to 20,000.  As a member of the Entrepreneurship Hall of Fame, he has appeared on many TV and radio programs and is a frequent guest on  MSNBC’s Your Business, CNBC’s The Big Idea with Donny Deutsch, and NPR. Barry hosts his own business radio talk show on AM560 The Answer. He is a weekly contributor to American Express’ Open Forum as well as other publications.

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Icebreaker

I’m a black belt in karate.

Tweet

Think Like A Journalist Quote

We all get stuck. We all lose ourselves a little bit in a fantasy or in our jobs and forget how we feel about other things. It’s really important to check yourself, to spend some time alone. –Amanda Seyfried

Bonus quote: “It is no good getting furious if you get stuck. What I do is keep thinking about the problem but work on something else. Sometimes it is years before I see the way forward. In the case of information loss and black holes, it was 29 years.” –Stephen Hawking

Success Quote

Love everyone, trust a few, paddle your own canoe.

Career Highlight

Barry worked for IBM. First business folded, second business was kicked out, $1.3million. Sold his third company. Catalogue company.

When It Didn’t Work!

Barry found his business partners in the classified section. Find out how this turned out and what Barry learned from it. 

How To Get Your Business Unstuck

  1. Are you busy or productive?  Busy = doing
  2. make small decisions not big decisions. See what the results. Then make another. Increases your chance of success.
  3. You get there by zig-zag not straight line.
  4. Double Helix Trap: don’t do marketing only when you need it; this causes sales to stay flat.
  5. Be the expert: be there when people are ready to buy.
  6. Share your expertise in areas where your prospects are.
  7. Define what pain you solve and who you solve that pain for.
  8. Niche down.

Multimedia Resource

Mapping apps

Book

Love Is The Killer App, Tim Sanders

Contact

Barry Moltz website

Twitter @BarryMoltz

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About The Author

Phoebe Chongchua

Phoebe Chongchua is a multimedia Brand Journalist, Brand Consultant & Marketing Strategist who is revolutionizing brand communication with consumers. She makes companies remarkable using brand journalism storytelling to grow their online presence, build a community, and gain greater market share. Phoebe is a former TV News journalist who helps brands gain a competitive advantage by learning to "Be the Media". Phoebe is the host of "The Brand Journalism Advantage" podcast and a "Top 50 Podcaster To Follow". Listen in iTunes or at ThinkLikeAJournalist.com

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