Regan Hillyer, Creating Irresistible Offers & Online Membership Sites, TBJApodcast 246
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Creating irresistible offers & online membership sites to grow your brand and location-free business. Learn how, entrepreneur, Regan Hillyer is doing it. Hear her detailed case study on launching a membership website.

Regan Hillyer is a serial entrepreneur, investor, mindset coach and the author of the bestselling book Be Your Brand. In her client work, she helps entrepreneurs uncover their true message so they can make a bigger impact in the world.

Regan has a degree in architecture but never used it. Instead, she built a location-free business by a sort of “burn-the-boats” method. Listen to find out what we mean.

Think Like A Journalist Quote
“In the business world, everyone is paid in two coins: cash and experience. Take the experience first; the cash will come later.” –Harold S. Geneen
Read more at:

Success Tip
You can get paid for sharing your thoughts and ideas with the world. It’s very simple to get results.

Career Highlight
Hear Regan share how she finally took her business completely online so that she could work and live anywhere in the world.

When It Didn’t Work!
Regan created an offer that didn’t work at all. Find out what she learned from that experience and how it set her up to do it right in the future.

TBJA 246 Creating Irresistible Offers Online, Regan Hillyer

  1. Creating Irresistible Offers Online
  2. Ask your community? Will this add value?
  3. Get clear on what you want to do and offer.
  4. Test the need for it.
  5. Get into profit before you launch.

Case Study: In this section, we really drill down and learn what it takes to start a membership site and get members enrolled before launch. Also, how to continue to grow it. Hear Regan explain exactly how she launched her membership website and got her members in before she even built the membership site. She was into profit before the website was created. Find out how she increased the membership price from $47 to nearly $100 and then how Regan grew the members from . Find out how much content she launched with and what type of content she delivered.

Multimedia Resource

Facebook (Regan earns 90% of her income from Facebook).

The Four Hour Work Week, Tim Ferriss


Regan Hillyer Website

Get Regan’s “Make Your Passion Your Paycheck” free video series here.

Twitter @ReganHillyer

Be Your Brand PDF

Mentioned In This Episode

TBJA 078 Don’t Hide Behind Your Brand, Anthony Tran

Phoebe Chongchua
Phoebe Chongchua

Phoebe Chongchua is a multimedia Brand Journalist, Brand Consultant & Marketing Strategist who is revolutionizing brand communication with consumers. She makes companies remarkable using brand journalism storytelling to grow their online presence, build a community, and gain greater market share. Phoebe is a former TV News journalist who helps brands gain a competitive advantage by learning to "Be the Media". Phoebe is the host of "The Brand Journalism Advantage" podcast and a "Top 50 Podcaster To Follow". Listen in iTunes or at

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