In the online world customers are expecting answers in under an hour. Would your brand make the grade in Social Customer Care. Tyler Anderson shares the top things companies must do to please customers.
Tyler Anderson is a social media marketing entrepreneur, speaker, and host of the Social Media Social Hour Podcast. He’s the founder and CEO of Casual Fridays and Executive Producer of Social Media Day San Diego.
Tyler has over 14 years of digital marketing, social media marketing, and public relations experience and has worked with hundreds of brands on social media and content marketing initiatives including top hotels and resorts for Marriott International, the San Diego Tourism Authority, Penske Automotive, Jersey Mike’s Subs, and One World Observatory at the World Trade Center.
how to handle negative reviews
Train your staff so they call follow your company’s core values. #CustomerCare
Think Like A Journalist Quote
“The way to gain a good reputation, is to endeavor to be what you desire to appear.” — Socrates
Success Quote
Love what you do.
Career Highlight
Building a team.
When It Didn’t Work!
Tyler didn’t have team trained to be aligned with the company’s core values. Find out what he has to say about the “poisoned well” and what Tyler had to do to turn things around.
Social Customer Care: Serving Customers Online
- Set a strategy to check all your social platforms and respond to them.
- Respond to online comments and reviews within an hour or at most by the end of the day.
- Create an infrastructure that enables you to check for messages and reply.
- 40% of Online customers expect answers from a brand within one hour; 20% within minutes.
Multimedia Resource
smartphone / italk app
Book and Podcast
Steal the Show, Michael Port
Contact
Thanks For Listening
I know that you have many choices when it comes to listening to podcasts. So, I want to say THANK YOU for choosing The Brand Journalism Advantage.
If you enjoyed today’s episode, please share it by using the social media buttons you see at the top and bottom of this page.
Also, I would love a review…it just takes a minute to share your opinion and rating for the The Brand Journalism Advantage podcast on iTunes. Your review means a lot to me and helps others find my show. The reviews also help with ranking of this show and they reviews are always read by me.
Please remember to subscribe to The Brand Journalism Advantage on iTunes, to get automatic updates every time a new episode goes live!
