If you go to the doctor for any reason, he or she will check your mouth and throat, even if your symptoms don’t seem to have anything to do with them. That’s because it’s part of a doctor’s routine and can be a good gauge for what else might be going wrong in the body. What ails one part of it can have repercussions throughout the whole. Like the human body, an Internet marketing campaign is more than the sum of its parts. Any one component that’s ailing or missing can have disastrous effects on the entire organism.
Take a look at this infographic below. It’s developed by the Internet marketing agency Straight North to help clients understand how all of the various elements of a successful Internet lead generation campaign fit together.
One of the most common problems businesses have with their Internet marketing campaigns is when one or more of these essential components are missing or not functioning at their best.
However, the sheer number of Internet marketing components make it difficult to keep tabs on them. This flowchart can serve as a blueprint for anyone building a campaign from scratch or as a schematic for diagnosing problem areas within an existing campaign. With it, you can ensure your campaign will be perfectly healthy.
Infographic created by Straight North, a professionalseo service provider
Infographic created by Straight North, an Internet marketing agency
Contributing Author: Brad Shorr is Director of Content Strategy at Straight North, a full-service Internet marketing agency in Chicago. With more than 25 years of sales and marketing experience, Brad has written for and been featured in leading online publications, such as Moz, the American Marketing Association, and Forbes.