Sharing has always been a way to connect with people but today building relationships through the power of sharing is vital to make your brand relevant in the online world. Bryan Kramer gives his top tips on sharing and how it gives businesses a competitive advantage.
Bryan Kramer is one of the world’s foremost leaders in the art and science of sharing, and has been credited with shaping the #H2H human business movement in marketing and social.
Bryan has been named a “Top 25 Social Influencer to Follow” by Forbes, one of the “100 Most Influential Tech People On Twitter” by Business Insider, and one of the “Top 50 Social CEOs on Twitter Globally” by The Huffington Post.
Bryan’s latest book, Shareology, made the USA Today’s Top 150 Book List the week of its release, as well as #1 on Amazon in four categories including Business & Planning. The book explores the history, art and science of sharing, and illustrates why sharing is what gives us a unique competitive advantage as individuals and brands.
Think Like A Journalist Quote
I always say that the real success of Wine Library wasn’t due to the videos I posted, but to the hours I spent talking to people online afterward, making connections and building relationships. –Gary Vaynerchuk
90% done is 100% incomplete.
Hear how Bryan got to speak on a Ted Stage about how sharing can reimagine your future. Also, find out what Bryan did that created a firs ever at a Ted talk.
When It Didn’t Work!
Bryan lost his passion for working with his own company, PureMatter. Find out how he got his groove back and what he learned from the slump.
Building Relationships Through Power Sharing
Altruist: focused on something in particular
Careerist: wants to enhance career, and others, thought leaders
Boomerang: asks question..so can get response, to ask another question…community manager, troll
Connector: likes to connect two or more people together
Hipster: buys right from the start, no age limit
Selective: the person who shares from behind the scenes…emails vs public shares
Listen to learn why the photography rule of thirds is also beneficial in your social sharing.
Thanks For Listening
I know that you have many choices when it comes to listening to podcasts. So, I want to say THANK YOU for choosing The Brand Journalism Advantage.
If you enjoyed today’s episode, please share it by using the social media buttons you see at the top and bottom of this page.
Also, I would love a review…it just takes a minute to share your opinion and rating for the The Brand Journalism Advantage podcast on iTunes. Your review means a lot to me and helps others find my show. The reviews also help with ranking of this show and they reviews are always read by me.
Please remember to subscribe to The Brand Journalism Advantage on iTunes, to get automatic updates every time a new episode goes live!