![Creating Bonds With Consumers & Staying Relevant, David Siroty, TBJApodcast 36](https://thebrandjournalismadvantage.com/wp-content/uploads/2015/05/DavidSiroty_36.jpg)
TBJA 036 David Siroty: Creating Bonds With Consumers & Staying Relevant, Even After The Sale
David Siroty on how to keep consumers engaged even after the sale; staying relevant to consumers. Coldwell Banker Real Estate uses journalistic-storytelling to stay top-of-mind with its buyers and sellers.