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Brand Journalism, Marketing & More
David Reich co-founder of SixEstate. He talks about SEO. It’s not dead but it is synonymous with content marketing. Also, find out the biggest mistakes businesses make with their Websites.
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David Reich
Think Like A Journalist Quote
Success Quote
“The best way to sell something? Don’t sell anything. Earn the awareness, respect and trust of those who might buy.” Rand Fishkin, Moz
Career Highlight
Leaving the corporate world of PR and co-founding SixEstate.
Brand Journalism & SEO Advice
- Have a strong landing page that is Search Engine Optimized.
- You must have substance in your content marketing.
- Build pages that incorporate brand journalism, customer testimonials, information and resources on the topic that you want to rank for.
- You have to deserve to rank and it starts with having strong pages based on what you want to rank for.
- Make sure you make your call-to-action
Multimedia Resource
Book, Documentary, Podcast, or Internet Channel
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