Tips And tricks For Leveraging YouTube Video Amy Schmittauer, TBJApodcast 370

Why you must be making YouTube videos and how it can impact your business. Vlogger, Amy Schmittauer, shares how she created her successful YouTube channel and tips and tricks for leveraging YouTube video. ThinkLikeAJournalist.com

Amy Schmittauer is the Vlog Boss. As a new media triple threatYouTuber, Keynote Speaker and Author–she coaches people to go after what they want in life and leverage online video to make it happen. Creator of the popular YouTube series Savvy Sexy Social, her channel boasts a global community and millions of views. Now, in her first book Vlog Like a Boss: How to Kill It Online with Video Blogging, she shares her collection of strategies and tactics to help you create video that gets the attention you deserve.

Icebreaker

Amy has a 12-year-old blind and deaf dog, Lucy.

Think Like A Journalist Quote

The Internet is far more engaging as an interactive medium than broadcast. Barriers to creating content are going away; they’re almost gone. People are taking control of their entertainment. People are Tweeting, posting on Facebook and YouTube. –Ben Huh, South Korean, Businessman

Tweets

We’re all each other’s peer. The playing field is level.

Think like community.

Success Quote or Tip

Do what you can with what you have with where you are. –Ted Roosevelt

Career Highlight

Amy’s biggest career highlight was taking a major chance when she went to meet her idol, Gary Vaynerchuk when he came to Columbus. 

When It Didn’t Work

Amy spent too much time working on a course that didn’t sell.

Top Tips  Tips And tricks For Leveraging YouTube Video

  1. Video is consuming social media right now.
  2. Make sure you caption your video on Facebook.
  3. Know the difference between intentional and unintentional views.
  4. Make your videos very visual to attract “unintentional” views. It’s not the same as “intentional” views on YouTube.
  5. You don’t need to introduce yourself at the beginning of every video.

What is one piece of technology, video or multimedia equipment, or app that you just can’t live without?

iPhone

One book, documentary, blog, podcast, or Internet Channel to watch?

Never Eat Alone, Keith Varazee ?

Get a free audio book when you try Audible free for 30 days:  www.audibletrial.com/TBJApodcast

OR to get a physical copy of the book…click the book title.

It’s an Amazon affiliate link. It won’t cost you more but it will send me a few coins to keep on building our crazy good content here. ?

Contact

Twitter @Schmittastic

Savy, Sexy, Social YouTube Channel

Amy’s book: Vlog Like A Boss

Mentioned In This Episode

Thanks For Listening

I know that you have many choices when it comes to listening to podcasts. So, I want to say THANK YOU for choosing The Brand Journalism Advantage.

If you enjoyed today’s episode, please share it by using the social media buttons you see at the top and bottom of this page.

Also, I would love a review…it just takes a minute to share your opinion and rating for the The Brand Journalism Advantage podcast on iTunes. Your review means a lot to me and helps others find my show. The reviews also help with ranking of this show and they reviews are always read by me.

Please remember to subscribe to The Brand Journalism Advantage on iTunes, to get automatic updates every time a new episode goes live!


Phoebe Chongchua
Phoebe Chongchua

I'm a Digital Creator, Brand Journalist, and Marketing Strategist. Let's boost your online presence, increase website traffic, and grow a thriving online community with a smart strategy. I can streamline your business by managing your projects, setting up systems and processes, and helping hire the best people. Check out my podcast, "The Brand Journalism Advantage," on iTunes and at ThinkLikeAJournalist.com.

What Do You Think?

Leave a Reply