TBJA 274 Become Your Own Boss In 12 Months, Melinda Emerson

Become Your Own Boss In 12 Months, Melinda Emerson, TBJApodcast 274
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There’s never been a better time to launch a startup. Become your own boss in 12 months with these tips from the Small Biz Lady, Melinda Emerson

Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an expert and internationally renowned speaker on small business start up, business development, and social media marketing. Forbes magazine named her the #1 woman for entrepreneurs to follow on Twitter. She publishes a resource blog www.succeedasyourownboss.com Melinda is also the author of Become Your Own Boss in 12 Months, 2nd Edition and the ebook How To Become a Social Media Ninja.

Icebreaker

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Melinda worked for Channel 3 and Channel 6 in Philadelphia as a producer.

Think Like A Journalist Quote

“When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.” Henry Ford, founder of Ford Motor Company.

Success Quote

A good idea is still a good idea three weeks from now. Do your research.

Career Highlight

Melinda started in journalism but her dream job turned into a nightmare. Oprah was her inspiration because of her business acumen. Started video production company in 1999 and then it became a web company. In 2006 she started in social media. Wrote a book and published during a time when 401k crash September 15th. Find out how she built her author platform using social media.  Her proudest moment: getting her first review on March 21, 2010.

When It Didn’t Work!

Melinda had great success with her company in Philadelphia. She was number 29 on the business list. She was a terrible workaholic. Find out what happened in 2005 when Melinda got pregnant and was put on bedrest. She learned an expensive lesson.

Become Your Own Boss In 12 Months

6 Steps To Starting Your Own Business

  1. Develop life plan: new job or business.
  2. How will you pay for your business: debt ratio, credit score, savings?
  3. Evaluate business idea: what skills do you have. Go work part time in the business you want to create. Don’t chase money or interest.
  4. Who is your paying customer? know who is your niche customer and why they’ll buy from you.
  5. Write your business plan: how will you get the phone to ring and people to buy from you.
  6. Launch your business while you’re still working: do the side hustle.

What is one piece of technology, video or multimedia equipment, or app that you just can’t live without?

Samsung Galaxy Note

One book, documentary, or Internet Channel to watch?

The Chief Executive, Louis W. Koenig

Contact

Twitter @SmallBizLady

Success As Your Own Boss website

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About The Author

Phoebe Chongchua

Phoebe Chongchua is a multimedia Brand Journalist, Brand Consultant & Marketing Strategist who is revolutionizing brand communication with consumers. She makes companies remarkable using brand journalism storytelling to grow their online presence, build a community, and gain greater market share. Phoebe is a former TV News journalist who helps brands gain a competitive advantage by learning to "Be the Media". Phoebe is the host of "The Brand Journalism Advantage" podcast and a "Top 50 Podcaster To Follow". Listen in iTunes or at ThinkLikeAJournalist.com

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