Attract, Sell, Wow - Date Your Leads, Marry Your Customers with Lifecycle Marketing, Ramon Ray, TBJApodcast 272
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If you don’t know your customer better than yourself, you’ve failed. How to attract, sell, wow! How to date your leads and marry your customers with lifecycle marketing from Ramon Ray.

Ramon Ray smart hustle magazine is passionate about helping small business entrepreneurs grow their businesses. He is an entrepreneur (started 4 companies and sold one), best selling author, journalist, event producer, speaker and event host. 

Ramon is Small Business Evangelist, Infusionsoft and Editor of Smart Hustle Magazine. His third book is best seller “Facebook Guide to Small Business Marketing”. Get to know Ramon better at 

Ramon has shared the stage with Seth Godin, Daymond John, Guy Kawasaki, Simon Sinek, Gary Vaynerchuk, JJ Ramberg, Peter Shankman and other celebrity entrepreneurs. He’s even interviewed President Obama in the President’s first live Google Hangout.

 Ramon is not just an ivory tower geek, but as a former technology consultant has hands on experience in a variety of technologies including social media, mobile computing, computer networks, online software and more. Ramon’s expertise is small business technology, marketing, sales, business startup and his favorite is personal branding.


I make the same breakfast every weekend.


build the attraction…

Think Like A Journalist Quote

Marketers need to build digital relationships and reputation before closing a sale. –Chris Brogan

Success Quote

If you don’t know your customer better than yourself, you’ve failed.

Career Highlight

Hear how Ramon was asked to be part of a forum that interviewed President Obama in a Google Hangout

When It Didn’t Work!

Ramon tried to produce an event in San Francisco. But he lost tens of thousands of dollars. Find out why and what you learned.

Attract, Sell, Wow–Date Your Leads, Marry Your Customers with Lifecycle Marketing

  1. Know your demographic or psychographic
  2. Collect your leads get emails, cell phone number.
  3. Educate your customers…
  4. Now go for the sale.
  5. Wow! Don’t stop after the sale…keep impressing.
  6. Don’t be transactional: keep the relationship going.

Multimedia Resource

Video and iPhone


You Don’t Have To Be A Shark: Creating Your Own Success, Robert Herjavec


Twitter @RamonRay

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Phoebe Chongchua
Phoebe Chongchua

Phoebe Chongchua is a multimedia Brand Journalist, Brand Consultant & Marketing Strategist who is revolutionizing brand communication with consumers. She makes companies remarkable using brand journalism storytelling to grow their online presence, build a community, and gain greater market share. Phoebe is a former TV News journalist who helps brands gain a competitive advantage by learning to "Be the Media". Phoebe is the host of "The Brand Journalism Advantage" podcast and a "Top 50 Podcaster To Follow". Listen in iTunes or at

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