Apple Reporter Shares Tech News, Mark Gurman, TBJApodcast 15
Listen to the Episode Below (00:23:35)
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Mark Gurman on The Brand Journalism Advantage Podcast (headshot)

Mark Gurman talks about his early experiences as a journalist and how he has run an extremely successful blog at a young age. Tune in to this podcast to find out what Mark has to say about Apple products as well as how to run a business using journalistic techniques.

Mark Gurman is an award winning journalist who has worked at for nearly five years. He serves as Senior Editor and covers Apple and other topics related to the technology industry. Mark frequently appears on technology news curation website Techmeme, and he is frequently cited by publications such as The Wall Street Journal and Bloomberg News. Mark is regarded as one of the go-to Apple reporters, one of Wired’s top 16 people to follow in technology, and one of TIME Magazine’s top 25 bloggers of 2013. Mark has also been profiled by CNN, Fortune, NPR, the Los Angeles Times, LA Weekly, the Huffington Post, Business Insider, Columbia Journalism Review, and Marketplace.

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Think Like A Journalist Quote

“We don’t get a chance to do that many things and every one should be really excellent because this is our life.” ~Steve Jobs, Apple.

Success Tip

Learn from real world experience rather than just school

Career Highlight

First huge story was September 2011; iPhone 4 came out and he broke the news to the media.

Brand Journalism Advice
  • Tactics needed to be journalist are what is often needed to start and run a business.
  • Focus on what you are really good at and never give up.
  • Try different things to create success.
Multimedia Resource


Multimedia Book, Documentary, or Channel

Read past breaking news stories and study the style of reporting.

Resource Links

Apple Watch


Twitter @MarkGurman

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Mark Gurman on The Brand Journalism Advantage Podcast
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Phoebe Chongchua
Phoebe Chongchua

Phoebe Chongchua is a multimedia Brand Journalist, Brand Consultant & Marketing Strategist who is revolutionizing brand communication with consumers. She makes companies remarkable using brand journalism storytelling to grow their online presence, build a community, and gain greater market share. Phoebe is a former TV News journalist who helps brands gain a competitive advantage by learning to "Be the Media". Phoebe is the host of "The Brand Journalism Advantage" podcast and a "Top 50 Podcaster To Follow". Listen in iTunes or at

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