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Jerome Knyszewski is the CEO of HeavyShift Marketing, LLC., a digital marketing agency that provides LINKEDIN marketing strategies. His company offers exclusive services to position, grow, protect, manage and market brands online. Working with clients to establish long-term, trusting relationships that induce MASSIVE growth, fast for companies in hospitality, automotive, construction, professional services, B2B start ups, and consultants. Jerome helps people learn LinkedIn Marketing Strategies for to leverage LinkedIn to benefit their company.
Think Like A Journalist Excerpt
When It Didn’t Work
Brand Journalism & Marketing Advice on LinkedIn
- Use an email that is exclusively dedicated to LinkedIn.
- Complete your profile.
- Spend time to create your LinkedIn tagline so that it is compelling and interesting.
- Don’t make it a resume. Share what you do and how you can help others in a conversational way.
- Put links in the publication section to articles/posts you’ve written.
- Join LIONs (LinkedIn Open Network) groups, Journalists groups and, business interests groups.
- Keep your online reputation stellar.
- Link your LinkedIn profile to Slideshare.
- People watch you for three reasons: Love what you’re doing. Don’t care. Want a piece of pie.
Book, Documentary, Podcast, Internet Channel
Slideshare (owned by LinkedIn)