TBJA 375 5 Ways To Not Be A Perfect Marketer And Why It Works, Jennifer Badr

5 Ways To Not Be A Perfect Marketer And Why It Works, JenniferBadr, TBJApodcast 375
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How perfection can totally screw up your marketing. Marketer, Jennifer Badr shares 5 ways to not be a perfect marketer and why it works.

Jennifer Badr founder of That One Creative Studio…a marketing coaching company. After earning her Associate and Bachelor of Science in Graphic Design, she continued on to earn her MFA in Media Design & Master of Science in Internet Marketing. She loves authentic people, nature, music, Ireland and solitude.

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Icebreaker

I am very introverted and socially awkward.

Think Like A Journalist Quote

We need to stop interrupting what people are interested in and be what people are interested in –Craig Davis

Success Quote or Tip

If you’re going through Hell, keep going. –Winston Churchill

Career Highlight

Jennifer studied guerrilla marketing and the science of Internet marketing. She got non-profits approved for the Google Ad program. She got them spend budgets up to $40,000 and many other perks.

When It Didn’t Work

Jennifer got a photography project that she thought she could completely handle but she wasn’t prepared. Hear how she learned “everybody is my teacher”.

Top Tips 5 Ways To Not Be A Perfect Marketer and Why It Works

  1. Show your struggles:  be vulnerable.
  2. Ask for advice: people love to help. We all need it. Don’t act as though you don’t need it. Involve your network in your struggles… asking for advice is showing humanity.
  3. Don’t be afraid to show your humor: people like to know there’s a real person behind the brand.
  4. Listen: people want to be heard and empathized with. Know when to just listen. Let your network know you care 

What is one piece of technology, video or multimedia equipment, or app that you just can’t live without?

Macintosh computers

One book, documentary, blog, podcast, or Internet Channel to watch?

Mastery, Robert Green

Contact

That One Creative Studio website

Jennifer’s blog

Twitter @T1CStudio

Mentioned In This Episode

TBJA 269 How To Immediately Increase Your Business Visibility –Even if You’re A Creative Introverted Entrepreneur, Kim Beasley

TBJA 253 Selling For Introverts, Alen Mayer

SocialQuant.com

Google.com/nonprofits

Thinkific online education

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About The Author

Phoebe Chongchua

Phoebe Chongchua is a multimedia Brand Journalist, Brand Consultant & Marketing Strategist who is revolutionizing brand communication with consumers. She makes companies remarkable using brand journalism storytelling to grow their online presence, build a community, and gain greater market share. Phoebe is a former TV News journalist who helps brands gain a competitive advantage by learning to "Be the Media". Phoebe is the host of "The Brand Journalism Advantage" podcast and a "Top 50 Podcaster To Follow". Listen in iTunes or at ThinkLikeAJournalist.com

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