Don't Hide Behind Your Brand, Anthony Tran, TBJApodcast 78
Listen to the Episode Below (00:31:59)
Brand Journalism, Marketing & More
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Anthony Tran The Brand Journalism Advantage PodcastFind out why entrepreneur Anthony Tran refunded his customers’ money for a paid membership site he built and then turned it into a free one. Don’t hide Behind your brand. Find your authentic voice. Learn how genuinely wanting to help builds trust, loyalty, and business.

 

Anthony Tran is the President & Founder of Marketing Access Pass, an All-in-One Online Marketing Training and Services Website.  He specializes in WordPress website development, social media marketing, and inbound marketing strategies to help you take your business to the next level.  He is also the host of the hit Podcast “Marketing Access Pass” which has been featured on Entrepreneur and the Huffington Post.

Think Like A Journalist Quote

“Connect, create meaning, make a difference, matter, be missed.” –Seth Godin

Success Quote

“Great minds discuss ideas; average minds discuss events; small minds discuss people.” Eleanor Roosevelt

Career Highlight

Moving from corporate work to podcaster to online business. Find out what one thing Anthony did to make his brand take off.

When It Didn’t Work

Find out why Anthony moved from a paid membership site to a free membership site and learn why this was a struggle for him.

Business Advice
  1. Be authentic…be a real person. People like to deal with actual people.
  2. Focus on giving value…lead with value always.
  3. Be vulnerable.
  4. Stay in touch…reach out…offer free advice. 
  5. genuinely care…love your audience…care about people
Multimedia Resource

ScreenFlow

Book, Documentary, Podcast, Internet Channel

Permission Marketing, Seth Godin

Resources

Podcasting A to Z, Cliff Ravenscraft

TBJA Bonus#1 John Lee Dumas: Igniting The World Of Podcasting

Contact

Twitter @AnthonyTranMAP

Marketing Access Pass

Anthony Tran on The Brand Journalism Advantage Podcast
Click to listen in iTunes

Phoebe Chongchua
Phoebe Chongchua

Phoebe Chongchua is a multimedia Brand Journalist, Brand Consultant & Marketing Strategist who is revolutionizing brand communication with consumers. She makes companies remarkable using brand journalism storytelling to grow their online presence, build a community, and gain greater market share. Phoebe is a former TV News journalist who helps brands gain a competitive advantage by learning to “Be the Media”. Phoebe is the host of “The Brand Journalism Advantage” podcast and a “Top 50 Podcaster To Follow”. Listen in iTunes or at ThinkLikeAJournalist.com

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